From many years now, Search Engine Marketing (SEM) has been considered the foundation of most companies’ web marketing strategies. The rationale for this is simple: when a person searches for a keyword or keywords and finds your site, he or she is essentially a qualified visitor. If your site cannot be found on search engines you are missing a huge volume of potential traffic, which happens to be the most qualified and highest converting traffic online.
SEO Rank Warriors is an Internet Marketing company specializing in Search Engine Marketing (SEM), Search Engine Optimisation (SEO), Social Media Marketing (SMM), Web Design & Web Analytics. We are the preferred choice of many organisations in varying industries for our Internet Marketing strategies and solutions. We have helped many companies setup their Facebook page. This feature allows you to connect with your customers effortlessly and in ‘real time’. It also advocates interactivity between your business and your most important stakeholders, your customers. “SEO Rank Warriors acts as an extension of your marketing department by integrating search engine marketing expertise and social media marketing services with your other marketing objectives.”
SEO Rank Warriors offers Search engine marketing, (SEM), in a form of digital Internet marketing that seeks to promote your websites by increasing their visibility in search engine result pages (SERPs) through the use of paid PPC campaign, contextual advertising, and paid inclusion. Search engine optimization (SEO) “optimizes” your website content to achieve a higher ranking in search results as well as display networks, by incorporating specific keywords or links associated with your website. Depending on the context, SEM can be an umbrella term for various means of marketing a website including SEO, or it may contrast with SEO, focusing on just paid components.
Roughly 61% of Europe companies listen to what consumers say about them on social networks, according to a survey by Belgium-based InSites Consulting. Social media usage in general was high, with 80% of Europe firms using Facebook. The numbers were 45% for Twitter, 48% for LinkedIn and 31% for YouTube. Convergys estimates that a single negative tweet or Facebook posting can cost a company 30 customers.
Facebook Marketing: With millions of people worldwide using Facebook on a regular basis, your business can take advantage of this scenario for better marketing.
Twitter Marketing: The Twitter usage is on an upswing and the platform has begun to server as a customer base for businesses.
LinkedIn Marketing: This professional social media network is quite underutilized platform, but we can help you make the most of it.
Google+: Google+ has had 90 million unique visitors. The most common occupation of a Google+ user is an engineer.
Pinterest: Pinterest has had 21 million unique visits. The top interests of Pinterest users are crafts, hobbies, interior design and fashion.
In recent years, Social Media Marketing or SMM has emerged to become a major part of all Internet Marketing campaigns. Social Media platforms such as Google+, Facebook & Twitter can help to elevate a company’s overall brand awareness and create a significant impact on their marketing initiatives.
What are the benefits of incorporating Search Engines as part of your Internet Marketing campaign?
- Reach out to 500 million active users
- Run a time-sensitive promotion to your target group, segmenting them by age, gender, location & other factors
- Build thousands of natural links which helps in your SEO efforts
- Have the flexibility to choose between Pay-per-Click (PPC) or Cost per Impression (CPM)
- Track your advertisement with detailed reporting
- Manage your online reputation